What is Your “Why” for Becoming an Entrepreneur?

by Carolyn Ellis on May 27, 2010

Becoming an entrepreneur and creating your own business isn’t something that most of us step into blindly. There is usually some core passion or purpose you feel that fuels your willingness to step on the highly creative and unpredictable path of entrepreneurship. What is YOUR why?

Whether it come from a deep personal connection, passion, knowing that you can make a difference in the lives of other individuals, or whatever your “WHY” is, you are deeply connected to it.

You are aware that there many obstacles, unknowns and setbacks along the path of building your business and, without a compelling “WHY,” it’s easy to be blown off course and you may be tempted to pack it all in.

You need to see, feel, taste, and smell your “WHY.” In those moments of doubt that you will inevitably encounter in the life of your business, knowing your “WHY” is what will pull you through. What is YOUR why?

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